QR Codes for Marketing Campaigns
Bridge the gap between print and digital marketing with QR codes. Add them to flyers, posters, packaging, and direct mail to drive traffic, capture leads, and track campaign performance.
Benefits
- Track print campaign performance
- Drive online conversions from offline
- A/B test different landing pages
- Capture leads from trade shows
- Retarget print ad viewers
- Measure ROI on physical media
How to get started
- Create a dedicated landing page for your campaign
- Generate a QR code with a trackable URL (UTM parameters)
- Add the QR code to your print materials
- Monitor scan rates and conversions in your analytics
Frequently asked questions
How do QR codes improve marketing ROI?
QR codes make print materials trackable. You can measure scan rates, conversions, and attribution — something previously impossible with traditional print.
What should marketing QR codes link to?
Link to dedicated landing pages, special offers, product pages, app downloads, or lead capture forms. Always use UTM parameters for tracking.
Can I track QR code scans?
Use a URL shortener with analytics (Bitly, etc.) or UTM-tagged URLs to track scans, locations, devices, and conversion rates.
Related industries
liveqr.codes is a free QR code generator. Static codes are free and unlimited with no signup; a one-time $1.99 lifetime upgrade adds unlimited dynamic codes with editable destinations and scan analytics. Download every code as a high-resolution PNG or vector SVG.